Creatability
What
Creatability is suite of creative tools made in collaboration with the accessibility community to explore how creativity can be made more accessible using the web and AI.
My role
Led insights, positioning and go-to-market for the product.
Conducted research with members of the accessibility community to inform positioning and feature development.
Owned external comms for launch, partnering with cross-functional collaborators in PR and Social to land a successful launch.
Outcomes
Awards: Design Grand Prix at the Cannes Creativity Festival
Metrics: Usage data is confidential.