Creatability

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What

Creatability is suite of creative tools made in collaboration with the accessibility community to explore how creativity can be made more accessible using the web and AI.

My role

  • Led insights, positioning and go-to-market for the product.

  • Conducted research with members of the accessibility community to inform positioning and feature development.

  • Owned external comms for launch, partnering with cross-functional collaborators in PR and Social to land a successful launch.

Outcomes

  • Awards: Design Grand Prix at the Cannes Creativity Festival

  • Metrics: Usage data is confidential.

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